Friday, July 15, 2011

How's My Driving?

Why is it that vehicles sporting signage posing a question about its operator’s driving abilities invariably are the ones that need it the most? “How’s My Driving?” Let me tell you …

Drivers of company fleet vehicles, whether it be landscape trailers, produce trucks, etc., need to be extra wary of how they are driving. Safety should be the No. 1 priority on the road, of course. But, fellow motorist and pedestrian well-being aside, the company’s reputation also could be in peril. The vehicle in question might not have a “How’s My Driving?” emblem on the bumper for quality control purposes, but -- most likely, the company’s name, logo, phone number, and website are all in plain sight.

Cutting other drivers off, tailgating, having debris flying out the back, not using turn signals, or any other careless driving-related action identified with that company vehicle not only reflects poorly on the operator, but also the company that employs the vehicle and its occupants. Something of this nature will cost an operation probably more than it really knows, especially since it’s occurring outside office walls.

Image might not be everything for a business, but it sure counts for a lot in our react-fist, ask-questions-later society.

Buckle up, stay in your lane, be courteous, and drive safe.